The Young Ones Award:
Silver Pencil Winner 2022:
DoorDash Date
DOORDASH DATE, a new feauture of the DashPass: a dating platform that bases compatibility over food tastes and most common delivery orders called DoorDash Date. Now the DashPass subscribers will have the possibility to meet people from their neighborhood who share their same tastes. On the app they will be not only able to get to know each other chatting, but also gaining discounts or trying exciting new services like adding gifts to their date’s delivery order. Subscribe the DashPass and give your stomach a chance to help you find your perfect DashMate.
Mind the Gender Gap - Caritas:
Spot School Award 2022:
Mind the gender gap for Caritas
Communication campaign created as a group (art direction: Filippo Fabulli, Zelda Zof, Maria Meola) for the Spot School Awards competition, following a brief launched by Caritas to address the issue of the gender gap.
Targeting Gen-Z:
Targeting Gen-Z:
Examination of the art of targeting the most powerful generation
Generation Z thrives on instant information and engagement. Movements like Strike for Climate and Black Lives Matter showcase their passion for social justice, while the rise of "cancel culture" demands accountability from brands. To connect with this discerning generation, building transparent and compelling brand equity is crucial for winning their loyalty.
